As Android smartphones sell like hot cakes -- 3.7 million were reportedly activated on Christmas Eve and Christmas Day -- concerns about the fragmentation of the operating system 
are increasing, and Google (Nasdaq: GOOG) Chairman Eric Schmidt sought to allay those fears while speaking at a panel at the Consumer Electronics Show Tuesday.
are increasing, and Google (Nasdaq: GOOG) Chairman Eric Schmidt sought to allay those fears while speaking at a panel at the Consumer Electronics Show Tuesday.Schmidt reportedly stated that Android is not fragmented, but rather "differentiated."
Further, Google wants to have all Android users employ Android 4.0 aka "Ice Cream Sandwich," Schmidt reportedly stated. However, customers will retain choice because they're not bound to any one manufacturer's hardware.
However, Schmidt's insistence that Android's differentiated rather than fragmented is "just marketing at the end of the day," chuckled Maribel Lopez, principal analyst at Lopez Research.
"From the developer's perspective, we hear two things about what's wrong with Android, or what it can do better: Friction and fragmentation," Simon Khalaf, president and CEO at Flurry Analytics, told LinuxInsider. "If developers say Android is fragmented, then it is."
Google did not respond to requests for comment for this story.
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